Sometimes, it can feel quite important to market products, tell people they have to engage with them and perhaps even make them feel like they’re missing out. Here at The Fibre Co., we’re packing to head to TNNA, one of the biggest needlearts shows in the retail year. It feels really important that we tell each of you what we do best. As a team, we have been spending a lot of time discussing what we wanted to say to entice people to the stand, to make ourselves stand out and to convince you we want to work together to inspire crafters.
Here’s what we decided- we need to let the products talk for themselves.
Here at The Fibre Co., we are all about sharing a heartfelt passion and creating yarns that are, at heart, as nature intended.
It’s that simple.
The Fibre Co. yarns are combinations of a variety of natural fibres, we recognise the fragility of the landscapes that inspire us and we’re always conscious of our footprints from producer to mill to warehouse and everything in between. We aim to be stylish, consistent and to bring an authenticity to everything that we do.
Over the next few days, we will be sending our retailers a newsletter with a full introduction to our team, so you know who is at the heart of operations here at The Fibre Co. HQ. That way, you can find us and our products at booth 413 when you visit at TNNA on the 10th-12th June.
If you can’t make it?
Well, we’ll be here, getting product launches ready for you and your community of crafters because that’s our bottom line: providing beautiful products that inspire and speak to the soul of each yarn lover.
Why not make sure you’re signed up for our newsletter and get all the latest new about The Fibre Co. yarns and collections? (If you’re a retailer, drop us a line and we can add you to our retail mail outs)